The expectation effect

A group of people are called in to a study who are wary of gluten. They were given non gluten food. But since they believed that they had gluten based foods, they immediately got rashes, gut issues etc,. However, none of them ate gluten based foods. This is the power of subconscious brain and placebo/nocebo effect. This also tells us how our mind and body reacts according to what we expect to be true.

~Praveen Jada

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