Author: Praveen Jada

Trust, respect, love, happiness

The most important things in life—trust, respect, love, happiness—must be painstakingly earned over time, but can be quickly and easily destroyed. As Warren Buffett once said, “It takes 20 years to build a reputation and five minutes to ruin it.” One of the simplest mindset shifts you can make to find greater success is simply […]

Haters come in proportion to your success

Haters occur in proportion to admiration. Doing anything notable will generate both positive and negative reactions of similar intensity. It’s impossible to be a life-changing presence to some people without simultaneously being a complete joke to others. The best response to hate is to simply improve yourself so much that the hater’s criticisms become self-evidently […]

Ads Target these emotions

If you are going to promote anything then focus on provoking above emotions to grab people’s attention. Fear and anger – amygdala -> hypothalamus -> pituitary -> adrenals -> spits cortisol and adrenaline – this happens 74 milli secDisgust – insular cortex -> something that revolts you or when someone does something against ethics and […]